
Sales and MarketingInside Sales and Telesales Performance
Selling by phone and video removes almost everything a salesperson normally relies on, leaving the first fifteen seconds and whether the other person believes the call is worth their time. This course rebuilds the discipline around that constraint. Delegates work through call preparation and the research that changes an opening, and openings that earn a conversation rather than trigger a brush off. Questioning and listening without visual feedback are practised. Handling the common brush offs is covered as a set of responses to rehearse rather than improvise. Managing a call list, call volume and the arithmetic that connects activity to results follows. Follow up sequences across call, email and message are addressed, including how many attempts are reasonable. Recording outcomes accurately in the system is covered. The course closes on resilience through rejection and on measuring quality rather than only dials.
Course objectives
- Prepare a call so the opening is specific to the person
- Open in a way that earns a conversation
- Question and listen effectively without visual feedback
- Handle common brush offs with rehearsed responses
- Connect call activity to results through simple arithmetic
- Run follow up sequences across call, email and message
- Record outcomes accurately and measure quality rather than dials
Who should attend
- Inside sales and telesales agents
- Customer service staff with a sales responsibility
- Lead generation and appointment setting teams
- Contact centre team leaders and supervisors
- Field sales professionals now selling remotely
Course outline
- 01Fifteen seconds and nothing else
- 02Call preparation and research
- 03Openings that earn a conversation
- 04Questioning and listening by phone
- 05Brush offs and rehearsed responses
- 06Call volume and the activity arithmetic
- 07Follow up sequences and attempt limits
- 08Recording outcomes, resilience and quality measures
Scheduled sessions
| Dates | Venue | Format | Price | Register |
|---|---|---|---|---|
| 30 September to 1 October 2026 | Nairobi, Kenya | Classroom | USD 795 per delegate | Register Now |
| 9 to 10 December 2026 | Durban, South Africa | Classroom | R11,950 per delegate | Register Now |
| 31 December 2026 to 1 January 2027 | Kigali, Rwanda | Classroom | USD 795 per delegate | Register Now |
| 5 to 6 January 2027 | Kampala, Uganda | Classroom | USD 795 per delegate | Register Now |
| 23 to 24 February 2027 | Online | Online | R6,500 per delegate | Register Now |